40 Countries 30 Years

  • Finnish born Pasi Pauni FSC is an Award-Winning Cinematographer and Photographer Who Has Achieved Success In Both Film and Photography, Filming High Profile Work For Clients Such As Google, Volkswagen, Uber, HSBC, Disney, McDonald’s, KFC, Intel, Pepsi, Under Armour, STC, Canon, Nescafé, Danone, Emirates NBD, Pepsodent, Ikea, Nokia, Tao Bao, Sainsbury’s, Etisalat, OPPO, Dell, Dominos’s Pizza, OnePlus, Finnair and Toyota

  • With Over 30 Years Of Experience In More Than 40 Countries, Pauni’s Work Has Collected International Acclaims, Winning The State Prize (The highest culture Award in Finland), Honorary Mention For Cinematography At Camerimage Festival, The Young Cinematographer of The Year Prize at Voitto Awards and University of Helsinki Culture award

  • Throughout His Career Pasi Has Also Worked As a Photographer, Producer and Publisher Of The Loveliest Girl in The World Photo Project

  • The Loveliest Girl In The World Photo Book Is The Best-Selling Art Photo Book Of All Time In Finland With More Than 25 000 Copies Sold. The Exhibits In Finnish Art Museums Have Been Seen By More Than 100.000 Visitors. The Traveling Exhibit Has Been Seen On Several Countries Across The World Including USA, Canada, Germany, Spain, Hungary, Finland, Serbia, Italy 

  • Pasi has a passion For Narrative Driven Imagery And Sees Storytelling As An Opportunity To Broaden Our Emotional Experience Of The World As Well As Our Understanding Of Each Other

  • Cities Include New York, London, Paris, Lisbon, Hong Kong, Riyadh, Stockholm, Cape Town, Buenos Aires, Bratislava, Cairo, Madrid, Rio De Janeiro, Dubai, Casablanca, Ottawa, Prague, Beijing, Frankfurt, Rome, Tallinn, Bangkok, Budapest, Tbilisi, Bucharest, Athens, Beirut, Istanbul, Brussels, Ljubljana, Milano, Kuwait City, Santa Cruz De Tenerife, Vilnius, Shanghai, Havana…

State Prize Winner

  • History

  • The First 8mm and video films at the age of 8

  • The First skateboard Film At The Age Of 12

  • director / Cinematographer Deput film shown on a prime time tv at The Age of 15

  • the youngest student at the Department of Film (ELO) at Aalto university, Helsinki at The age of 18

  • First Photo Exhibition At The Age Of 18

  • The First Film work Abroad as a Cinematographer at The Age of 18

  • Gold Prize, Emma Awards, The best music video at the age of 22

  • Honorary mention, Camerimage Festival at the age of 22

  • The first tv commercial as a Cinematographer at the age of 22 

  • Film Retrospective at The Oulu Music Video Festival at The age of 25

  • Young Cinematographer of the year, Voitto Awards at the age of 26

  • bachelor of arts, Department of Film (ELO), Aalto University, Helsinki

  • Jury

  • 3 x Member of The Finnish Oscar Jury For The Academy Award for International Feature

  • President of The Jury, Oulu Music Video Festival

  • Member of The Board For 15 Years, Finnish Society of Cinematographers FSC

  • Member of The Jury, Arts Promotion Centre Finland

  • Member of The Jury, Emma Awards

“The Crawl is simply a cinematic masterpiece. It’s a film about a young competition swimmer, Sirja Luomaniemi, who dreams of challenging the woman who holds the world record. But the film is more than a portrait of a woman athlete. It becomes a poetical vision with almost mythical overtones relating the human body to the element of water, shot in beautiful slow-motion images and underwater takes.”

Modern Times Review

  • Exhibition

“The 140 photos in The Loveliest Girl in The World depict not just the grandeur of Finnish wilderness and subjects fairy-tale scenarios. They also show the process of gaining trust and confidence. The photographs represent the appeal of a modern fairy-tale moral: that people can take real strength from their invented selves.”

Washington Post

“ I am both shaken and impressed by this unique project for better life, by its uplifting spirit, tremendous courage, unbiased originality, enduring resolve, and its creative ability to act differently and for the benefit of others.”

Esa Saarinen, philosopher

New York & Washington DC

  • Exhibition History

  • First Photo Exhibition At The Age Of 18

  • The Loveliest Girl in The World, State Prize For Children’s Culture. Photographer, Producer, Publisher

  • Over 100 000 Visitors at The Art Museum Exhibitions in USA, Canada, Italy, Finland, Hungary, Spain, Serbia, Germany

  • The Loveliest Girl in The World is The Best-selling Photo Art Book of All Time in Finland With More Than 25 000 Sold Books

  • The public The Loveliest Girl in The World exhibit photos are only a fraction of the entire huge project. Behind the 140 exhibit photos chosen by the girls there is a distance of over 200.000 kilometers driven by photographer Pasi Pauni FSC and 70.000 film negative shots, which were all given to the girls as developed photographs. They provide an opportunity to examine your own feelings, personality traits, inner world and the process of growing up - things that you cannot see about yourself through any other medium

  • Skateboard Film Control: Sisu, Director & Cinematographer, exhibition in Helsinki City Museum

  • Awards

  • State Prize for Children`s Culture (the highest prize for culture in finland)

  • State Quality prize for The Best Film

  • Honorary Mention, Cinematography, Camerimage Festival

  • University of Helsinki Culture award

  • Finalist, Cannes Lions

  • Young Cinematographer of The Year, Voitto awards

  • The Best cinemagraphy International Sport Film Festival

  • 2 x Golden Award, International Advertising Festival of Montreux

  • Koura prize, Best Television Series, National Broadcasting Company, YLE

  • Grand Prix, Gold, Silver, Bronze prize, Vuoden Huiput Awards

  • Grand Prix, Gold, Silver, Bronze prize, Voitto awards

  • 3 x Gold Prize, Silver Prize, 2 x Bronze prize Emma Awards, The Best Music Video

  • Grand prize, Audience prize, 3 x honorable prize, oulu Music Video Festival 

  • Grand Prix, Gold, Silver, Bronze prize, Dubai Lynx

  • 2 x Gold Prize, Bronze prize, The Drum Roses Awards, UK

  • 2 x Gold prize, Star Awards, UK 

  • Ad of The Week, AdWeek NYC

  • Gold prize, Mobius Awards, USA 

  • Finalist, New York Film Festival

  • The Most Beautiful Book of The Year